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8 Best White Label Landing Page Builders (2024)

on 24 Sep 2024, by Bogdan, in Blog, Cloud, Guides

by Bogdan

Looking for the best white-label landing page builders to create high-performing, branded landing pages for clients this year? This article is here to help.

Creating a high-converting landing page is easiest and takes a shorter time with a landing page builder. That’s why digital marketing teams, web designers, agencies, freelancers, etc., love them.

But if you make this builder white label, you can quickly become a reseller overnight. Offer custom-branded services, manage client campaigns at scale, generate recurring revenue, and enjoy other fulfilling benefits.

In this article, you’ll find exactly 8 best white-label landing page builders that can help you achieve all this and reap even more benefits this year. Plus, other years to come.

So, why is a white-label landing page builder important in the first place? Let’s do this briefly before we do an overview of the best landing page builder with white-label solutions.

Why is a white-label landing page builder important for your business?

There are two unique features of a white-label landing page builder that make it a must-have arsenal for any digital agency with the goal of generating more and more sales.

1. Brand ownership and customization. Businesses can partner with and rebrand the landing page platform's branding, including logos, colors, and domain names. Customizing makes clients perceive the rebranded platform as a proprietary service rather than a third-party platform.

2. Reseller capability. These builders offer reselling opportunities. This enables businesses to offer landing page creation services under their brand, often adding value by bundling with other marketing or web design services.

The benefits of using white label landing page builder and reseller program

Since the product or service is already developed, businesses can quickly launch this service and enjoy the following benefits.

Resell rebranded landing page software services: this can help agencies or SaaS companies build their brand identity.
It’s an additional revenue stream: Adding landing page design and management to your portfolio expands your digital services. The more your clients subscribe to your pricing plans and create landing pages, the more money gets in your pocket.

Manage client campaigns and billing at scale: Agencies can create, optimize, and manage multiple landing pages for various clients through a single platform. This streamlines operations and allows for more efficient management of marketing campaigns.
Increase client loyalty & retention: Clients are more likely to stay with a business long-term for their marketing needs.

Generate recurring revenue: Providing ongoing services such as landing page maintenance, updates, and A/B testing creates recurring revenue sources through subscription-based or retainer models.
That being said, we’ve narrowed down your search to 8 of the best white-label landing page builders to use.

Top 8 best landing page builders with white label option

The following are the top 8 best landing page builders for white labeling.

Top of the list is Brizy.

1. Brizy

Brizy is many things.

It is a white-label and robust landing page builder for creating high-converting landing pages in a user-friendly interface. There are multiple landing page templates and an inline-editing drag-and-drop builder to get you started building quickly. Cool templates like these:

It doubles as a white-label website builder for creating websites in the Cloud-based platform and WordPress. It’s also available as a Cloud white-label AI website builder that easily integrates with Google Business Profiles to generate local business websites.

Note: The white-label functionalities are available in the white-label plan starting at $159/mo. Personal and Agency Pro pricing plans don’t offer white labeling.

What sets Brizy apart on this list is its laser focus on the reseller program.

The Brizy Cloud reseller program

You’re not just getting a tool to create beautiful landing pages. This platform is an enterprise solution for partners that want to integrate a landing page builder into their SaaS, CRM, CMS platforms, or optionally on-premises.

Joining the Brizy Cloud reseller program allows you to resell unlimited landing pages to your clients. Among other Brizy software services including one workspace, one hosted domain, etc. The reseller program is fully white-label. This means you’ll enjoy full control and customization through API integration.

Tip: Read this guide to find detailed steps to start a reselling business as soon as possible this year.

The custom domain lets you connect the Brizy platform to the domain that you own. Clients can access the dashboard, editor, and project previews all under your domain.

Upload your agency’s logo and name
All client email notifications from the system belong to you. This includes account creation, password resets, team member invites, etc.
The links to the About and Support pages point to your custom URLs.

The free and Pro plans you’ll offer all point to your pricing page
The best part is your clients can add their landing page template designs to sweeten the deal.

The onboarding process is carefully guided by the Brizy team, which will work with you to set everything up from custom branding to API integrations (if applicable). You’ll be well taken care of, even if you're looking to migrate your websites from another provider to Brizy.

Our onboarding team has extensive experience, having successfully migrated thousands of websites. Plus, from a financial standpoint, the more websites you plan to manage, the more tailored and cost-effective pricing options you'll receive.

Perks for the white-label Brizy Cloud reseller program

Some of the features include:

Full access to Brizy's API
SSL certificates for your client's free or hosted custom domains
A CDN network to greatly increase website loading speeds for all the projects. This includes automatic image compression.

Premium hosting on AWS (with unlimited storage and bandwidth)
Integration with other tools like CRM systems, email marketing platforms, analytics tools, etc.
Billing integration and automation
Premium customer support

For more detailed information, contact the Brizy Cloud reselling team.

2. Duda

Overall, Duda is a website builder you can use to create proficient landing pages that help drive conversions for specific products or services. It provides the following suite of white-label features to integrate the Duda platform under your brand and fully own your customer experience.

Custom domain. This lets you connect the Duda platform to your domain. Clients can see their login, dashboard, drag-and-drop editor, project previews, etc., under your domain.
Custom branding. It lets you upload your logo, add your brand name, change colors, add custom CSS/HTML, etc.
Communications. This section lets you change the sender and signature info for the platform emails to your team and clients.

The Duda API access allows you to integrate, automate, and customize various aspects of the platform to meet specific business needs. The tool is a powerful choice for anybody looking for a white-label website builder.

3. GoHighLevel

GoHighLevel is an all-in-one marketing platform that combines multiple tools seamlessly.

Specifically, it allows businesses to create and manage stunning landing pages on a user-friendly drag-and-drop interface. You can create a landing page, set up an email sequence, and easily manage your leads in a central dashboard. The templates are professional and modern. You can effortlessly customize them to your heart's content.

Plus, you’ll get a full suite of features that cover everything from CRM to email marketing, SMS campaigns, and even voice services.

Being white-label just lets you provide these same services to your client base.

But, GoHighLevel’s strength as a white-label platform lies in its conversion-focused approach. Clients can leverage smart A/B testing to built-in analytics to optimize their pages for maximum impact.

Check out this guide for some of the best practices to optimize your landing page’s conversion rates to share with your clients.

4. Simvoly

Simvoly simplifies the landing page building process with an easy-to-use drag-and-drop and sales funnel builder, customizable site elements, and A/B testing. Convenience, matched with pre-made landing page templates, caters to multiple user requirements.

A/B testing facilitates real-time comparison of your sales funnel versions.

Rounding this off is a unique white-label website builder that lets marketing agencies create branded websites.

Aside from its site and funnel builder, other unique features include:

Email marketing capabilities: like email list management where users can organize mailing lists using tags and segmentation. The provision for launching. Email Campaigns complement this, enabling users to set up triggered, automated sequences.
Its eCommerce ability: It provides comprehensive tools for users to sell, market, and deliver products online.

5. Instapage

Instapage is a platform that helps you create high-performing landing pages. One of its key features is the AdMap which enables you to link your ads directly to relevant landing pages.

The platform provides tools to design, test, and optimize landing pages to improve conversion rates. With features like drag-and-drop editing, A/B testing, and integrations with various marketing tools, it is popular among marketers who aim to create effective and visually appealing landing pages.

Another notable feature is Instablocks. These are reusable page sections you can save and use across multiple pages. Any updates made to an Instablock will automatically apply to all pages using that block.

Instapage is well-suited for businesses that do a lot of paid advertising and need a high volume of landing pages to be created and optimized. It is also an excellent choice for agencies or consultants seeking to provide high-end, fully customized landing page services to their clients. The advanced features and white labeling options enable the delivery of a premium product and experience.

6. ClickFunnels

Another powerful white-label builder is ClickFunnels.

This marketing platform is designed to help you create sales funnels that guide users through the entire sales process — from landing pages to checkout. It's easy to use with a drag-and-drop editor for building complete sales funnels, including landing pages, sales pages, upsell/cross-sell pages, and more.

ClickFunnels also provides built-in tools for email marketing, payment processing, analytics, etc. These integrations make it simpler to manage and automate the entire sales process. It's particularly popular with small businesses and entrepreneurs who want to start selling online. Or, simplify their marketing and sales operations.

Its main focus is creating sales funnels as its name suggests. This sets it apart from other landing page builders on this list.

7. Landingi

Landingi is one of those tools that's easy to get into.

The drag-and-drop editor is incredibly straightforward and pixel-perfect. It lets you quickly create, launch, and optimize digital assets, like landing pages, pop-ups, microsites, or one-pagers.

You'll find an extensive library of 400+ fully customizable landing pages and section templates. Build your pages with 11 widgets, including a pay now button, a countdown timer, and an HTML embed. Refine your messaging with AI-generated text, SEO, and image editions.

As more traffic comes in, you can turn it into revenue using email marketing platforms, CRMs, and so on.

8. Wishpond

Wishpond is great if you're looking to increase sales with the simplest drag-and-drop landing page builder on earth.

Whether you’re running campaigns to capture leads, sell products, or engage users, Wishpond’s integration with tools like Zapier, Salesforce, and HubSpot makes it easier to connect all your marketing systems.

With features like A/B testing, appointment scheduling, contests, and “buy now” buttons, you have everything you need to create highly effective pages. Plus, with their strong customer support, you’ll always have help when you need it.

Overall, Wishpond offers a simple yet powerful solution to boost conversions, drive sales, and grow your business.

What are the criteria for choosing the best white-label landing page builder?

Before you can start searching for the best landing page builders for white labeling, it's important to evaluate the following options. Much will depend on where you’re starting from and the direction your business wants to take.

Here are the major factors to consider as you’re searching for and narrow down on your pick:

Ease of use

Consider whether the platform is easy to use, beginner-friendly, and has a user-friendly drag-and-drop interface. Or if it requires advanced coding skills for customization.

This is because some landing page builders are built for beginners. Others are made for advanced users or developers. The rest fall somewhere between.

Design, templates, and customization

Does the platform provide enough design and landing page templates? The best white-label landing page builders will make it possible for you to create beautiful web pages without having to hire a designer. It will provide a variety of professional pre-built page designs and section templates for nearly all marketing niches.

The templates should be mobile responsive and easy to customize to match your brand and the client’s as well.

Built-in functionalities (and integration with other tools)

Evaluate the platform’s native features. For example, reporting and analytics, SEO tools, A/B testing, lead generation forms, and compatibility with other digital marketing tools like CRM or email marketing systems. Depending on the functionality you’re looking for, you might even need to integrate your site with a third-party tool or platform.

Limitations

Be aware of any restrictions like limited templates, bandwidth, or scalability issues, which could affect your ability to grow or manage multiple clients. Communicate further.

Support

Check the quality of customer support and resources available for users. Basically, reliable customer support is important. Whether it's through live chat, email, or dedicated account managers. Especially if you're going to manage multiple client campaigns at scale.

Conclusion

The first step to providing high-quality, branded landing page services is to choose the right white-label platform that aligns with your business needs.

Our guide recommends the top 8 white-label landing page builders that can expand your services, enhance client satisfaction, and scale your business operations.

Each platform has its strengths. So, carefully consider your priorities in terms of customization, ease of use, and features before making the final decision.

Of all the options provided, Brizy offers the quickest way to start a landing page reselling business this year. It has a great team that’s ready to work with you during the onboarding process.

Frequently Asked Questions

What is a white-label landing page builder?

A white-label landing page builder removes its original branding components from their platform. This enables agencies or businesses to replace the branding components such as custom domains, logos, brand names, email info, etc. Plus, customize the platform’s dashboard and design like colors, fonts, etc. In this manner, businesses can create and manage landing pages for their clients under their brand — as if the platform were developed in-house.

What is a white-label landing page?

This type of landing page is created using a white-label builder — after it's rebranded and resold to clients. Essentially, the page appears to be designed and hosted by the agency or business itself rather than a third-party platform. This makes it easier for businesses to maintain brand consistency across client campaigns and present the landing pages as proprietary services.

How do white-label landing page builders benefit digital marketers?

Digital marketers love this type of landing page builders because:

Rebranding can be fully personalized for each client campaign.
Features like drag-and-drop editors, analytics, A/B testing, and SEO tools are already built in.
So, marketers can focus on optimizing performance, and not develop the builder from scratch. Because of this entry into this market is very fast.

Conversion rates are easier to track and improve with integrated tools.
Offering white-labeled services is an additional revenue stream.
Stronger client relationships are built by providing a full range of marketing solutions.

What is a good cost per landing page?

The cost per landing page solely depends on your services. Overall, the prices range from free to as little as $29 per month for basic landing page projects. Custom landing pages with advanced functionality, such as integrations with CRMs, payment gateways, or high-end design elements can cost more.

Are there any free white-label landing page builders available?

Free white-label landing page builders are quite rare because most platforms that offer white-labeling charge for their services. This is due to the advanced customization, hosting, and client management features involved. However, some builders offer free trials or freemium plans with limited features to let their users test the platform before they commit to a paid plan.

Article by Bogdan

Co-founder & Head of Design, Bogdan has a passion for everything that works great and looks awesome. Guilty for most of the UI and UX around this place, you can say "Hi" to him at bogdan at brizy dot io